Five Ways to Get Your Message Out There and How to Present a Consistent One

By: Dareliz Giselle

In a saturated media landscape, having a message is not enough. The real challenge lies in ensuring that your message is heard, remembered, and trusted: across platforms, audiences, and moments. Visibility without coherence creates noise. Consistency without strategy creates stagnation. Integrated communication lives at the intersection of both. 

Below are five strategic ways to get your message out there, and more importantly, how to present it consistently so it builds credibility, recognition, and long-term brand equity. 

1. Define One Core Message Before Creating Multiple Touchpoints 

Before thinking about platforms, formats, or campaigns, clarity must come first. A consistent message starts with a single, well-defined core idea: what you stand for, what problem you solve, and why it matters. 

This does not mean repeating the same sentence everywhere. It means anchoring every communication to the same strategic foundation. 

How to ensure consistency: 

    ● Develop a core message statement (one paragraph, not a slogan). 

    ● Identify 3–4 key supporting pillars that reinforce that message. 

    ● Use these pillars as filters for all content decisions. 

When your core message is clear, adaptation becomes intentional, not fragmented. 

2. Choose the Right Channels (Not All of Them) 

Being everywhere is not the same as being effective. Each channel has its own language, rhythm, and audience expectations. Integrated communication is about alignment, not duplication.

A consistent message adapts to the platform without losing its essence. 

How to ensure consistency: 

    ● Decide the role of each channel (education, authority, community, conversion). 

    ● Adjust tone and format, but keep the same underlying narrative. 

    ● Avoid reinventing your message for every platform, translate it instead. 

Consistency is not visual repetition; it’s strategic coherence. 

3. Align Visual Identity With Verbal Identity 

Your message is communicated long before anyone reads your copy. Typography, color, layout, imagery, and pacing all speak on your behalf. When visual and verbal identities are misaligned, credibility erodes. 

A strong message feels the same whether it’s read, heard, or seen. 

How to ensure consistency: 

    ● Define visual principles, not just assets (mood, contrast, spacing, energy). 

    ● Match visual tone with verbal tone (editorial, bold, minimal, warm, etc.). 

    ● Maintain consistency across presentations, social media, websites, and campaigns. 

Your audience should recognize your message, even without a logo. 

4. Repeat Strategically, Not Excessively 

Repetition is not redundancy when done with intention. Most people do not see all of your content, and those who do need time to internalize it. Consistency is built through strategic repetition with variation. 

The goal is recognition, not fatigue.

How to ensure consistency: 

    ● Reiterate the same idea through different angles: insight, story, data, reflection. 

    ● Use recurring themes, phrases, or frameworks. 

    ● Anchor new content to familiar concepts. 

A consistent message becomes memorable because it evolves without contradicting itself. 

5. Ensure Internal Alignment Before External Communication 

One of the most overlooked aspects of consistency is internal communication. If teams, collaborators, or partners interpret the message differently, inconsistency will surface externally. 

Integrated communication starts inside. 

How to ensure consistency: 

    ● Share clear messaging guidelines internally. 

    ● Align leadership, marketing, PR, and content teams around the same narrative. 

    ● Revisit and refine the message as the brand evolves—without losing its core. 

When everyone communicates from the same foundation, the message becomes stronger and more credible. 

Consistency Is a Strategic Discipline 

Presenting a consistent message is not about rigidity, it’s about intention. It requires clarity, alignment, and the discipline to say no to messages that dilute your positioning. 

In an era where attention is fragmented and trust is fragile, consistency is what transforms visibility into authority. The brands and professionals that stand out are not the loudest, but the most coherent. 

A strong message, delivered consistently, does more than reach people. It stays with them.

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Dareliz Giselle is an Integrated communications specialist. You can find her on her website. 

This is her first guest blog for Section 36 Forevers.

Kaliece Henry: Confidence and Crowns

Kaliece Henry is a licensed esthetician, community leader, and national pageant award recipient from Columbus, Georgia. She currently serves as Miss Georgia Petite 2026 through the Petite USA Pageant system. Her platform, Power in the Mirror, focuses on confidence, self-love, unity, and women’s health. Kaliece Henry’s work extends across pageantry, beauty, skin care studies, and women’s empowerment initiatives.

TURNING PAIN INTO PURPOSE: THIS PAGEANT QUEEN RISES
           

Georgia native and nationally recognized titleholder Kaliece Henry, newly crowned Miss Georgia Petite 2026, announces the expansion of her statewide empowerment initiative, Power in the Mirror (P.I.M.) — a movement dedicated to uplifting women through confidence-building, health, and community unity.

At just 23 years old, Kaliece’s journey has already inspired countless women across Georgia. A graduate of Foothills Charter High School at sixteen through a dual enrollment program, she continued her education on scholarship at Savannah Technical College, earning her Clinical Medical Assistant Certification before becoming a Licensed Esthetician in 2021. For the past four years, she has proudly served as the Manager and Lead Esthetician at Columbus Skin Care Salon — the Tri-City area’s #1 skincare and beauty enhancement establishment.

Growing up, Kaliece was surrounded by leadership. From student council, FBLA, and women’s empowerment groups to various community initiatives, she was consistently placed in positions of responsibility. She credits these early experiences with shaping her into the woman she is today — someone who leads with compassion, purpose, and unwavering integrity. Henry believes she was born to lead and born to impact, and she has embraced that calling throughout every stage of her life.

In addition to her pageant work, Kaliece had been professionally modeling for over eight years, an experience that has contributed to her confidence, poise, and personal brand. She has displayed fashion and beauty on runways in New York, Miami, and Milan Fashion Weeks. She has been featured in professional campaigns for Walmart and various digital platforms. Through her modeling journey, Kaliece has refined her craft while inspiring others to embrace their unique beauty and potential.

Kaliece credits the world of pageantry with transforming her life, giving her confidence, direction, and a platform to uplift others. Today, she uses that platform to transform women across all around and beyond — guiding them toward confidence, healing, and self-belief through her work, her leadership, and her

growing movement, Power In The Mirror.

A Story of Resilience and Purpose

Kaliece entered her first preliminary pageant in 2022, earning the titles Miss Columbus 2022 and Miss Georgia USOA 2022–2023 under the United States of America Pageants system. She was later recognized in nationals located in Las Vegas, Nevada as Miss Congeniality for her positivity and extraordinary sisterhood. Her rapidly growing impact in the pageant community led her to judge multiple youth and collegiate pageants, including Miss Black and Gold, Miss Hardaway, The Royal Elegance Pageant, and Miss Juneteenth, where she mentored and connected with young women seeking their voice.

In 2024, Kaliece earned the title Miss Atlantic Coast Petite 2024–2025, expanding her influence through volunteer work, panel discussions, community outreach, and media appearances across Georgia. During the 2025 Petite USA National Pageant in Chicago, she earned the titles Miss Congeniality, Miss Photogenic, placed in the Top 10, the Top 5, and ultimately became 3rd Runner-Up in the National Miss Division — marking such an accomplishment as only her second time on a national stage.

Today, she proudly represents Georgia once again as Miss Georgia Petite 2026. 

Kaliece’s platform, Power in the Mirror, is her signature initiative inspired by her own transformation — from a once timid teen bullied for her skin tone and quiet nature, to a confident, community-driven leader.

P.I.M. Mission Statement

“At Power in the Mirror, our mission is to empower women to see their strength, embrace their confidence, and rise together in unity. We are dedicated to fostering a supportive community that uplifts every woman — mind, body, and spirit. Through connection, education, and encouragement, we strive to nurture self-love, promote health, and inspire continuous growth for women everywhere.”

Through workshops, speaking engagements, mentorship programs, community events, and collaborative initiatives, Kaliece aims to expand P.I.M. statewide, amplifying the voices of women who need representation, guidance, or simply a reminder of their worth.

Kaliece is preparing to begin her journey into Dermatology, fueled by her passion for skin health and her desire to support others through confidence and wellness. Her professional and pageant platforms both reflect her long-term vision: to elevate women across Georgia and beyond through education, empowerment, and care. She is still active and driven in the pageantry field and will continue to inspire and impact gracefully.

A Message from Miss Georgia Petite 2026

“In a world that often defines beauty by what is seen, Power in the Mirror reminds us that true beauty radiates from within — from the strength, grace, and compassion we carry. We are not competitors; we are sisters. When one shines, we all shine. My journey taught me that pageantry did not just change my life — it saved it. Now, I want to save someone else’s.”
— Kaliece Henry, Miss Georgia Petite 2026

For potential interviews, request of appearances, or potential sponsorships? Please contact Kaliece Henry below through the directory and fill out form.
🔗 https://linktr.ee/iamkaliece

How I Kickstarted My Journey to the Crown and Beyond

By Amy Phillips

My Miss America journey didn’t begin the day I put on a crown—it began in first grade. My teacher happened to be the Director of Miss Cape May County, and my mom volunteered with the pageant. Most kids went to aftercare… and I went to pageant rehearsals.

I remember watching the “big girls” practice their walks and talent routines, wide-eyed. Sometimes, when someone was absent, they’d ask me to stand in. I was seven years old, in my baby high heels I asked my mom to buy me from Payless, trying to mimic every step they took. To me, they were magical. Confident. Elegant. Everything I dreamed of becoming one day.

But as I got older, I also knew there were parts of competing that intimidated me—especially swimsuit. I admired the confidence those women had, but I didn’t feel ready for that kind of vulnerability. I decided to give the teen program a try when I was old enough, since there was only a fitness component instead of a swimsuit.

I entered and won on my first try at 13 years old. My first title? Miss Cape May County’s Teen. The first step in this journey with my first grade teacher. And I absolutely fell in love with it. 

The sisterhood. The interviews. The service. The growth. The parades. The opportunities. All of it made me realize that one day, I did want to be Miss New Jersey.

And with that dream came a promise to myself: If I ever wanted to compete for Miss, I had to face the thing that scared me the most—swimsuit.

So I committed. I trained. I pushed myself to grow in healthy, empowering ways. And at my very first Miss competition, not only did I win the crown of Miss Cape May County… I won the preliminary swimsuit award.

The part of the competition I once feared became the part that taught me the most. Now, as a coach, I help other young women find confidence in the areas they feel they struggle with—whether that’s interview, body image, or simply believing they are capable.

During my competition years, the Miss America Organization also gave me something priceless: a platform with purpose. Mine was called Career Kickstart, a program focused on preparing students for career readiness—résumés, interviews, professional skills, and goal setting. I visited 80+ classrooms across South Jersey, hosted workshops, tabled at career fairs, spoke at assemblies, and even created a coloring contest for younger students to draw themselves in their future careers. My work grew so much that I was honored by New Jersey’s Governor Phil Murphy with the Governor’s Volunteer Award for Service to Youth. 

Those experiences shaped me just as much as the crowns did.

So when I aged out, got married, and closed the chapter on competing, I knew Career Kickstart was something I wanted to continue. Helping people grow—especially young women—was part of who I became through the Miss America Organization.

That’s why I created Crowning Kickstart, my pageant coaching business. It combines everything I’ve learned over decades: the little girl who watched rehearsals from the wings, the teen who found her voice, the young woman who faced her fears, and the titleholder who built a platform she believed in.

Coaching lets me give back to the organization that shaped me. It allows me to help others build confidence, step into their purpose, and chase dreams they once thought were too big.

And in many ways, I’m still that first grader in the theater—eyes wide, heart full—believing in the magic of what these programs can do.

If you’re ready to step into your own power, build confidence from the inside out, and prepare for the stage with someone who’s been in your shoes, I’d love to work with you. Whether you’re competing for your first title or chasing your biggest dream, Crowning Kickstart is the place where growth begins.

✨ Join me and start your own journey at: crowningkickstart.wixsite.com/crown

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Amy Phillips is the founder of Crowning Kickstart. You can follow her on her Instagram. 

This is her first guest blog for Section 36 Forevers.

Learning About Shirley Xu’s Custom Dresses

Shirley Xu’s Custom Dresses is a high-end dress, wedding dress and clothing manufacturer. 

They can customize to any style, any size and any color! This gives you every opportunity to be the focus of any event you're attending. Check out their socials to see examples of their work in almost every style and color. There's so much to enjoy! 

A few examples are below as well!

Instagram: @xqqshirley 

Facebook: Custom Dress